Our Sister Cities Social Marketing plan is on this blog. If there is interest I will conduct a class for our membership on how to use social marketing - blogs, Facebook, Twitter, LinkedIn, Google+, YouTube, Pinterest. Please let me know if anyone is interested.
We attended the Sister Cities International Conference last week and attended several social marketing classes. The International staff noted that Sarasota has an excellent social marketing program and asked us how we do it. We advised the group that it is not that difficult - learn to produce a blog or a Facebook page. Everyone acknowledges the difficulty in getting the media to cover our efforts - negative news is much more in demand.
We went on the Sister City visit to Vladimir Russia. We have two blogs and photos published. You can see them on our blog in the top left column.
We took photos of our group in front of beautiful Russian architectural structures, holding copies of Sarasota media. Hopefully they will print these photos.
We encourage you to share photos and stories about your efforts with Sister Cities. Send them to me and I will post them to the blog and Picasa or Pinterest, or teach you how to do it if you prefer.
Our Web site is working well and has links to all of our social media. The address is:
Thank you for your review. Let me know if you have any concerns or questions.
Saving trees / improving the environment with electronic communications.
Craig Hullinger VP Communications